Adobe Creative, Seasonal and Cultural Trends
creative direction | visual strategy | trend forecasting | cross-functional leadership
Led visual curation and creative execution for Adobe's comprehensive trend forecasting program, developing scalable creative frameworks that maintained brand consistency across diverse audiences and channels.
Creative leadership:
Visual curation excellence: Partnered with Adobe Creative Thought Leadership on creative trends strategy, then led team in visual curation and interpretation of creative, quarterly, and cultural trends
Creative team leadership: Directed visual storytelling across buyer-facing forecasts, artist education, and enterprise usage insights
Quality oversight: Approved visual content for the Adobe Stock website, blog posts, and creative trends guides.
artist facing content needs creative brief
Creative trends examples
buyer facing forecast guide
buyer facing forecast guide
buyer facing showreel
